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KERASYM SHIELD

SYMRISE
Presentation

Air pollution and outside dirt are now perceived as the first external causes for skin and hair problems in most countries, together with sunrays.

More than 80% of consumers across the globe think that the skin absorbs the pollution that is in the air. For quite some time, urban protection has been mostly limited to UV-filters and anti-oxidants. With a better understanding of different type of pollutants and their associated pathways, novel protection strategies are now being developed. Symrise has been a pioneer in the field and is offering advanced actives for protection of hair KeraSymTM Shield.

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